Print Design

In our increasingly digital world, print is sometimes seen as a redundant, old medium. However, it has many great qualities that aren't found in digital outings. Aside from making your product, message or event feel 'more real' by bringing it into the physical world, well-designed print can add an air of quality and professionality.

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Posters for Arts and Culture Week (2018 - 2024)

Each year, my old elementary school hosts an Arts and Culture Week. During this week, the students view and make art in a certain theme, different every time. Since 2018, I've designed the promotional poster for the week and its final showcase. It's one of my favourite returning projects!

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CASE STUDY: DUSTIFY SMARTCLEAN 301 PACKAGING

Dustify is an e-commerce company selling robotic cleaning devices. Their products are of a premium quality and easy to use and maintain. Since this product is aimed at those who want to make cleaning their house less of a hassle, Dustify also needed a clear and unambiguous quickstart guide to go along with their newly branded product.

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The opening side is the perfect place to display essential info. You can also place a link to a manual or companion app, like I did here.

On the front, I usually choose display an image of the product. Normally, I use a lifestyle image (a photo of the product being used), but in this case, the client needed the box before he could arrange a photoshoot. I used a product pic instead to create a clean and techy vibe.
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Below, I highlight some unique selling points of the product with custom-made icons in the house style I developed.

Aside from being informative, a list of contents assures the user that every part they need is in the box.

On the back of tech products, I often display product pics with feature highlights, highlighting various qualities and capabilities.
Below this, you can see a list of properties and specs; electronic products are required by law to display these on the box. They can be very informative, showing the customer what the product can and can't do.

Here, I highlight some important info about how to control the robot, above a photo edited to show the robot in use.

Booklet for Apis Trainings

Apis, a company training workers on technological topics, needed a booklet to promote their new subscription model. Following their brand guidelines, I crafted a promotional booklet for potential customers. It features custom icons, stock photography edited to fit their brand, and is laid out following the principles of print design.