Mister Mill

Mister Mill makes products for dog owners who like to go on outdoor adventures with their pet. They excel in putting products of great quality and durability on the market, along with far-going customer service. Mister Mill has been a long term client, and aside from developing their logo and brand, I've designed packaging, marketing content, an extensive icon set and more for them.

More about branding

More about packaging

The Mister Mill logo features a cute smiling dachshund, reflecting the company's focus on friendly and extensive service. It also emphasises the importance happiness of the customer's pets.

In making social media visuals, I used a mix of photos and illustrations. The posts feature pet tips, nice local places for walks, and funny and relatable content about owning a dog.

Fonts and icons

This is a small selection of the many custom icons I made for Mister Mill. The icons can be used for packaging, manuals, social media and more. They are in line with the soft and rounded aesthetic I chose for the brand.

Titles

Titan One

Subtitles

Glory Bold

Body text

For body text, you can use various weights of the Glory font. There are many weights available, which comes in handy for longer texts like manuals!

I chose a font that looks strong and sturdy, to reflect the quality and toughness of Mister Mill's products, which makes them ideal for the outdoors. The letters are also rounded, to maintain a sense of friendliness.

Sleek, fresh and playful

When we knew that with Mister Mill we wanted to fully focus on the pet industry, we needed a completely new look and feel. Stijn helped us with this, providing a complete rebranding. Stijn has original and unique ideas. The result is a fresh logo and sleek packaging, with a playful touch here and there. We are incredibly happy with it! In the coming years, we will keep working with each other a lot to further expand our assortment and its appearance with his fun ideas and creative results.

Ramond

from Mister Mill